IT TAKES A LITTLE MORE: SELECTED CHAMPION PRODUCTS 1919 – 2002
            Tags & Threads










From athletic fields to high fashion, sportswear is worn across the globe by billions of people, and no brand has been more impactful on the apparel category than Champion. To celebrate the brand’s 100+ year history of performance innovation and fashion influence, Tags & Threads presents It Takes a Little More: Selected Champion Products 1919-2002, featuring photos of 850 archival Champion items submitted by over 200 collectors.

It Takes A Little More is a result of extensive company and product research as well as numerous interviews with former employees conducted by the author in the years preceding Champion’s 100th anniversary in 2019. - Tags & Threads




Production Details

6.8 × 9.5 in
272 pages
Softcover with 100lb Cover Munken Kristall K/K
Cover finishes: Scuff-proof matte lamination, 1/0
Smyth-Sewn binding with glued fabric on spine 
White foil stamp on spine 
4/4 offset printing 






Colophon

Text, editing and photography by Alex Goulet
Designed by Miguel Gaydosh and Jeemin Shim
Published by Tags & Threads